Eric Lowitt, Author of "The Future of Value"
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In today's podcast we hear a great story from Eric Lowitt about how he is following his dreams and helping move sustainability forward in the business sector. I can't wait to get my hands on his new book "The Future of Value" when it comes out in late September.
Eric has a passion for sustainability that is unstoppable. He also has that rare set of business experience and real world school of hard knocks that makes his story great. We'll hear what seperates his book from the others and what his clients are doing to become more sustainable.
Eric has done what so many entrepreneurs would love to do. He has taken his passion, written a book, and is now out there doing the work he loves. It is good for his customers, good for the economy and good for Eric. A true win-win-win. Best of all, he is just a great personable guy.
Please pardon the poor editing and less than perfect sound quality. I was trying some new equipment. Regardless, the content is top notch.
I recently wrote an article for IBS America that shows how Unilever plans to execute 100% sustainable sourcing by 2020.
Why are they doing it? To save money and reduce risk.